Arnab Roy
President, Global Category – Coca‑Cola
Arnab Roy is president of the Coca‑Cola global category for The Coca‑Cola Company. Roy, who began this role in September 2024, has a track record of building strong teams and leading marketers across multiple geographies and cultures.
Prior to this role, Roy served as vice president of marketing for the India & Southwest Asia operating unit, where he drove consistent, double-digit growth for the overall business and consolidated share leadership in the sparkling and juice categories. He also helped drive the overall marketing transformation in the region, in close partnership with WPP OpenX.
Roy joined the company in 2001 as a management trainee. He went on to hold multiple roles across sales, brand marketing, media and innovation in India. He led the launch of Minute Maid Juices in India, the expansion of Maaza and the revival of Brand Coca‑Cola in the country.
From 2010 to 2014, Roy served as the company’s director of global sports and entertainment, leading the integrated marketing program for the 2014 FIFA World Cup in Brazil. In 2014, Roy became senior director of sparkling beverages for the former ASEAN business unit, where he led the sparkling business across more than a dozen countries, including the Philippines, Thailand and Vietnam.
Roy served as global vice president for Coca‑Cola trademark from 2018 to 2020, where he worked on building growth strategies through the science of ritual building. He delivered plans to accelerate Coca‑Cola Zero Sugar across the company’s top 40 markets, and he developed the brand’s new visual identity system.
Roy received an MBA from the Indian Institute of Management Ahmedabad in 2001 and an Executive MBA from Harvard Business School in 2017.