Costa Coffee Expands Iced Coffee Latte Line in U.S. This Summer

The global coffee company celebrates with Y7 Studio yoga partnership; gives away 1,000 free memberships and IRL studio sessions in June

05-29-2024

Costa Coffee—one of the world’s largest coffee chains, established in 1971—is expanding its delicious line of lattes nationwide and giving fitness fans a custom yoga experience, just in time for summer.

Made to fuel your favorite daily rituals—from morning yoga to an afternoon run—Costa Iced Coffee Lattes—are crafted for an active lifestyle in a convenient, on-the-go format. The line is available in three flavors—Mocha, Caramel and Signature Blend—and features real cane sugar, dairy milk and 85mg of caffeine from 100% Arabica beans. Each 11-oz. can offers a harmonious blend of flavors with 150 calories or less, and up to 40% less sugar than those from leading competitors*. The Coca‑Cola Company developed the line with the goal of reinvigorating the coffee category.

“At The Coca‑Cola Company, we’re focused on building a portfolio of beverages that meet consumers’ evolving tastes and preferences—and our expansion of Costa Iced Coffee Lattes is a great example of this effort,” said David de la Garza, director at The Coca‑Cola Company. “This line was created for people seeking a ready-to-drink coffee to complement their active routines. We’re giving them a head-start in a can, wherever their day may take them.”

To help fans get moving this summer, Costa Coffee is teaming up with Y7 Studio—one of America’s fastest-growing studios—to bring a custom yoga experience to those coast-to-coast. “Sip and Flow” is a specially curated class featuring poses that inspire balance, energy and vitality. Fans can visit y7-studio.com for three ways to get in on the action, including:
 

  • Free Month Digital Membership: Costa and Y7 Studio are giving away 1,000 memberships, granting fans across the country free access to the “Sip & Flow” session and hundreds of other on-demand classes now through June 30, 2024. Starting today, visit Y7 Studio’s website here and enter the code “COSTACOFFEE” where prompted to receive a confirmation email with login details. Memberships are limited to one sign-up per person and are available first come, first served.
  • Free, Weekly In-Studio Classes: Fitness fans in LA, NYC and Austin can experience “Sip & Flow” IRL at three marquee Y7 Studio locations every Friday throughout June in New York City (Flatiron), Los Angeles (Silver Lake) and Austin (South Lamar). Sign-ups go live each Monday prior and are available on a first-come, first-served basis here. The in-studio classes will be held on June 7, 14, 21, 28. 
  • Free Costa Coffee in Studio: For the entire month of June, free Costa Iced Coffee Lattes will be offered at all nine Y7 Studio locations for attendees to grab and sip while they flow.

The collaboration combines Y7 Studio’s fresh take on traditional yoga practices through energizing tracks from a variety of artists and genres with Costa’s passion for fueling a balanced, active lifestyle.

“As a huge coffee lover, this partnership with Costa is like finding the perfect blend—it brings together my daily rituals,” said Sarah Larson Levey, co-founder at Y7 Studio. “I'm so excited to be working with them to create a special Y7 Studio experience inspired by Costa Coffee."

Costa Iced Coffee Lattes are currently available at select retailers across the country, including nationwide distribution via Amazon Fresh and Walgreens, as well as select availability in 7-Eleven, Duane Reade, QuikTrip, Schnucks, and more. It retails for approximately $3.49 (prices may vary at retailer discretion).

*Costa Mocha Flavor Ready to Drink Coffee Beverage: 23g of sugar per 11 fl oz serving. Leading Mocha Ready to Drink Coffee Beverage: Approx. 37g of sugar per 11 fl oz serving.  

*Costa Caramel Flavor Ready to Drink Coffee Beverage: 20g of sugar per 11 fl oz serving. Leading Caramel Flavored Ready to Drink Coffee Beverage: Approx. 37g of sugar per 11 fl oz serving.  

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About Costa Coffee

Costa was born in 1971 when Sergio and Bruno Costa arrived in London from Italy with a passion for crafting the finest-quality coffee and making it a part of everyday life. After setting up a small roastery, the brothers gradually built a global enterprise spanning multiple channels—from 4,000 retail outlets with highly trained baristas, to the Costa Express vending platform, to at-home and at-work formats—in 50 countries. The Coca‑Cola Company (TCCC) acquired Costa Coffee in 2019 with a mission to transform the perception of coffee in the United States from a functional beverage to a premium-but-accessible experience. Following a fall 2023 pilot with select U.S. retailers under the Costa Flat White name, the company rebranded the line as Costa Iced Coffee Lattes to maximize reach and relevance across an expanded distribution footprint.

About The Coca‑Cola Company   

The Coca‑Cola Company (NYSE: KO) is a total beverage company with products sold in more than 200 countries and territories. Our company’s purpose is to refresh the world and make a difference. We sell multiple billion-dollar brands across several beverage categories worldwide. Our portfolio of sparkling soft drink brands includes Coca‑Cola, Sprite and Fanta. Our water, sports, coffee and tea brands include Dasani, smartwater, vitaminwater, Topo Chico, BODYARMOR, Powerade, Costa, Georgia, Gold Peak and Ayataka. Our juice, value-added dairy and plant-based beverage brands include Minute Maid, Simply, innocent, Del Valle, fairlife and AdeS. We’re constantly transforming our portfolio, from reducing sugar in our drinks to bringing innovative new products to market. We seek to positively impact people’s lives, communities and the planet through water replenishment, packaging recycling, sustainable sourcing practices and carbon emissions reductions across our value chain. Together with our bottling partners, we employ more than 700,000 people, helping bring economic opportunity to local communities worldwide. Learn more at www.coca-colacompany.com and follow us on Instagram, Facebook and LinkedIn.